Course Details

Business Strategy & Frameworks

Business strategy encompasses the set of policies that collectively determine how an organization operates. Over the term, students will be introduced to concepts and frameworks that can be used to analyze and formulate business strategies. Students will learn practical frameworks for diagnosing a firm’s competitive position, identifying managerial issues, evaluating alternative plans of action, and anticipating the consequences of specific decision options. The course focuses on two main questions: (1) What allows certain firms in certain industries to succeed—that is, earn positive economic profits—while other firms fail? And, (2) Why can certain firms sustain their economic profits over long periods of time, while for other firms these profits quickly disappear? The concepts, skills, and analytical tools of this course rest on economic principles relating to underlying organizational objectives. While businesses exist to generate wealth for their owners, in accomplishing this, firms must often consider stakeholders beyond shareholders. Although the primary focus of this class will be the creation and capture of economic wealth, a variety of other objectives may be present. The concepts and tools learned in class can be used to formulate strategy for any objective. Student assessment will be based on individual and group assignments, class participation, and a final exam. Prerequisite: Business Formation & Structure

Catalog Number: BUSCOM 905-0
Additional Course Information: MSL students only


Course History

Fall 2017
Title: Business Strategy & Frameworks
Faculty: Markovich, Sarit
Section: 1     Credits: 1.5
Capacity: 60     Actual: 28

Fall 2016
Title: Business Strategy & Frameworks
Faculty: Markovich, Sarit
Section: 1     Credits: 1.5
Capacity: 40     Actual: 28

Fall 2015
Title: Business Strategy & Frameworks
Faculty: Mazzeo, Michael
Section: 1     Credits: 1.5
Capacity: 30     Actual: 20

Fall 2014
Title: Business Strategy & Frameworks
Faculty: Mazzeo, Michael
Section: 1     Credits: 1.5
Capacity: 20     Actual: 11