Northwestern Pritzker School of Law Brand Standards

The Northwestern Pritzker School of Law brand must be implemented consistently across all media to be effective. Incorporating the Law School name, logo, and overall message into any Law School-related promotional materials benefits both the Law School and the individual programs and projects using the name and logo.

Programs and projects that have accurately and effectively incorporated the brand into promotional materials benefit by being easily recognized as legitimate Northwestern Law-supported initiatives, which may increase interest or response. Thus, the Law School overall benefits from wider exposure to more varied audiences.

Note that Northwestern Law may not be listed as a sponsor or collaborating presenter and the logo may not be included on any print or electronic publicity materials created by non-Northwestern Law groups or organizations without first contacting the marketing and communications department.